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Events & hospitality
You have already paid to win these enquiries. We reactivate the ones that went cold and turn them back into booked, paying work, on the model that suits you.
Corporate team building is a seasonal beast. Your best leads often arrive during the spring planning cycle, only to vanish by the time the actual events take place in the autumn. You might have a marketing manager who booked a murder mystery for their annual offsite last year. Once the final clue was solved and the drinks were poured, that contact became cold. They are not looking for entertainment today. They are likely buried in Q4 reporting or preparing for the next fiscal year.
Leaving these contacts in a static spreadsheet is a silent drain on your revenue. You are not just losing a single booking. You are losing the potential for repeat business, referrals, and cross selling to other departments within the same organisation. A single corporate client can generate multiple events. If you only chase new leads, you are constantly paying to acquire customers who may only buy once, while ignoring the warm relationships you have already built.
We do not send generic blasts. We look at who specifically engaged with your mystery scripts or venue packages in the past. For a corporate client, the decision maker is often the HR lead or the events coordinator. We craft messages that acknowledge the time gap. We might reference the specific theme they chose last year, perhaps the 1920s gangster scenario or the high tech heist. The conversation is personal. We ask how the event went, not just if they are ready to book again. We offer fresh angles, like a new script that allows for more physical activity or a hybrid format for distributed teams. This shows you are listening and that your catalogue has evolved, rather than just chasing a sale.
We also target the broader network. The marketing manager who booked your event may have mentioned it in an internal newsletter. We identify other potential buyers within that same company. If you had a good experience with us for their team day, the finance director or the IT head might be planning a similar engagement for their department. We reach out to these new contacts, using the positive feedback from the first group as social proof. This is not spam. It is a relevant, contextual introduction to a service that has already proven its value inside their walls.
Buying new leads in the corporate sector is expensive and slow. You have to build trust from scratch. You have to explain how a murder mystery fits into their culture and objectives. With dormant leads, the trust is already there. They know your quality. They know your facilitation is professional. They know the logistics are handled. You skip the education phase and go straight to the solution. It is a more cost effective use of your marketing budget. You are not trying to convince a stranger. You are reminding a friend that you are still available and that you have new ideas for their next gathering. This approach respects their time and your reputation. It turns a one off transaction into a long term relationship, ensuring your agency remains the first choice when the next planning cycle begins.
Two ways to work with us
You cover costs. We earn only on proven results.
You fund the running costs, which keeps both of us serious. We take no margin up front and earn our share only from the profit we create, agreed in writing before any work starts.
A fixed fee. You keep all the upside.
Prefer a known, predictable cost? Pay a straightforward fee of our cost plus a margin and keep every pound of the recovered revenue.
Send us three numbers and we will come back with a free, honest recovery estimate.